Client: Connovate

The challenge was to elevate Connovate – from a niche project with a technical focus on sustainable concrete – into a company with a broader appeal, a clear, accessible mission and vision with a product that was easy to understand for everyone.

We transformed Connovate’s brand visually and strategically, merging tech aesthetics with the construction industry’s robust identity to position them as an industry leader. Highlighting CemCut, their sustainable cement alternative, we showcased how Connovate enables the concrete sector to meet Denmark’s ambitious CO2 reduction targets—not by 2030, but now—making their mission resonate across both industry and public spheres.