(2024)
Client: Kanpla
Kanpla is a digital platform that transforms how canteens and contract catering services manage operations, communication, and customer experience.
Founded by three high school friends, Kanpla has rapidly grown into a serious contender for achieving unicorn status in just a couple of years.
We partnered with the team on a full-scale brand evolution, preparing Kanpla to enter new global markets and ensuring coherence across every touchpoint. From strategic positioning, messaging, and tagline to logo, visual identity, and website, Kanpla 2.0 is now built to scale.
”With the new brand, our goal was to position Kanpla as a global leader in digital services for contract catering. At the same time, we needed a modular, dynamic design system that retained visual ties to the old logo—ensuring it still felt familiar to our many daily users.” Jonas Gøttler, COO & Co-Founder
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