The Challenge. For the hardcore startup community the Startup Guide franchise is a house hold name putting evermore new cities on the startup map with physical book release of different startup melting spots throughout the world. Copenhagen followed the Aarhus and Berlin releases and the cool team really wanted to create a large and audible splash with the startup and business world.
The Kickoff. To launch their startup rocket of PR-dreams into even higher exposure than before the kickoff event for Startup Guide Copenhagen was hosted at Copenhagen’s coolest startup hub ’SPACE 10’ at the meatpacking district. With an edgy and all inclusive event design with glass projections, use of signature blue color, 3d-mapping and all the bamboo-packed-fingerfood and umbrella filled drinks really came together to get SPCAE 10 packed with the right cool, young og entrepreneurial startup people.
The Win. With major press awareness and a packed que at the entrance of this invite only startup Guide Copenhagen launch the evening was one to remember and we even saw a small tear in the founder Sissel Hansens eye when she was thanking her team and the many people supporting her. 500+ people did their entrance and many of them caught a copy of the fresh from the print startup guide book. We were proud of being af part of the cool, hip and important evening because we know that in the startup and business community you are never better than your last project!
Want to hear more?
Andreas Nielsen is your man on this project.
Get in touch